About us
ABOUT US
Shaping timeless elegance
With all the global challenges our industry faces today,
communities of artisans are uniting
to uphold the standards of luxury and sustainability.
Discover New Styles
Our collection features handcrafted watches and jewelry designed to inspire and empower. Each piece is a testament to our dedication to quality and artistry.
Start with the customer – discover their desires and fulfill them with elegance.
Transforming elegance is our mission.
We’ve mastered the art.
Meet our artisans
Dedicated artisans driving our success
Tony Fred
Chief Executive Officer
Founder and chief designer, Tony is the visionary behind our brand. He is deeply involved in the creation of our collections, marketing strategies, and customer engagement.
Mich Stark
Chief Commercial Officer
Mich thrives on creativity. With years of experience as a Brand Director in the fashion industry, Mich has played a key role in shaping our brand's identity. He is a true innovator.
Emma Johnson
Chief Operations Officer
Emma is one of the iconic figures in the industry who can say she loves what she does. She mentors 100+ skilled artisans and nurtures a community of thousands of jewelry enthusiasts.
Iris Joe
Chief Creative Officer
Olivia, with her extensive experience in design, helps us understand trends and elevate our collections. She is determined to drive innovation and brings her expertise to elevate our brand to new heights.